SEPHORA CREAM LIP STAIN RE-LAUNCH
I created the influencer and PR gifting packaging for the relaunch of the iconic cream lip stain in the UK. I got to play with the imagery and typography to create a bold and educational piece of packaging.
SEPHORA STRATFORD STORE LAUNCH CAMPAIGN
I created the key visuals for the new store launch located in East London that were used across all email communications, social media and promotional materials. I wanted to create something bold and fun, whilst retaining the core brand identity of Sephora.
GLOSSIER x SEPHORA BRANCH LAUNCH
I was tasked with creating a range of stickers and print collateral for the launch of Glossier at Sephora. Stickers are a key aspect of Glossier’s brand identity, so I created something within the Sephora colour palette that also embraced the young and ‘cute’ aesthetic of Glossier, influenced by the press events and socials happening at a roller rink.